Introducing Khya: a local skincare brand tailored for melanated skin. The project began with the development of a sleek, modern logo featuring their signature butterfly emblem — a symbol of transformation and natural beauty. The goal was to strike a balance between elegance and simplicity, setting the tone for the rest of the brand.

With the brand identity in place, I went on to design a cohesive packaging system aimed at elevating the unboxing experience. This included thank-you cards, branded stickers, custom tissue paper, and shipping boxes — all thoughtfully designed to reflect Khya’s minimalist, sophisticated aesthetic.

The client requested minimalistic packaging for their first product offering; a hydrating range which includes a day cream and night cream. This involved the development of detailed dielines for the outer product boxes, as well as wrap-around labels for the glass jars. For the individual product boxes, spot UV finish was used for the logo and butterfly emblem on the lid to enhance the premium feel of the packaging.