This assignment focused on effective layout design and typographic hierarchy, with the choice of designing a brochure, magazine, interactive PDF or website. Fashion is one of my favourite topics, so I decided to create a lookbook for Working Style; purveyors of luxury, tailor-made suits based here in Christchurch. This lookbook promotes their autumn/winter 2023 collection, highlighting new accessories as well as their range of women's suits.

The primary target demographic for this lookbook are corporate business professionals (70/30 men/women) who value high-quality clothing and keep up to date with luxury fashion trends.

With a background in publishing and a passion for document design, I felt both comfortable and inspired by this project.

Original photo credit: Working Style
Typography: Amalfi Coast by Yadhie Setiawan of Typelines Studio, Optima by by Hermann Zapf (published by Linotype), and Avenir Next by Adrian Frutiger.